---
title: Conditional Tag on Rules
description: I have a conditional tag on my rule, what does this mean ?
---

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# Conditional Tag on Rules

## Learn how conditional rule tags work, find out how to create them and where they are used.

### **Key Points: Conditional Tag on Rules**

**1. When conditional tag appears**  
The **conditional tag** within the **rule editors** appears when a **pricing element** will be low or default VAT based on a condition.

![](https://knowledgehub.endtoendit.com/hs-fs/hubfs/image-png-Mar-24-2025-02-55-28-9943-PM.png?width=670&height=103&name=image-png-Mar-24-2025-02-55-28-9943-PM.png)

**2. Create a conditional VAT rule**  
Insert a Boolean value into the **subject to low VAT (1 or 0)** box within the rule. Ensure the condition is set up so the **low VAT rule** will trigger when the rule is **true**.

For example, for low VAT rule to trigger for residential customers only, not businesses, is\_customer\_human and NOT is\_customer\_organisation

![lowVAT](https://knowledgehub.endtoendit.com/hs-fs/hubfs/lowVAT.jpg?width=670&height=309&name=lowVAT.jpg)

**3. Using a conditional VAT rule**  
A **conditional VAT rule** might be used, for **example**, for draughtproofing a homeowner's windows. 

**Draughtproofing** is often subject to low VAT due to government grants. However in most cases this only applies to **residential users** so **businesses** would need to be **excluded**.

Using the Boolean variable **is\_customer\_human** allows the **low VAT** to **trigger** only when the **main contact** for the **lead** is tagged as a **human**, not as an organisation.

![](https://knowledgehub.endtoendit.com/hs-fs/hubfs/image-png-Mar-24-2025-02-58-53-4477-PM.png?width=670&height=307&name=image-png-Mar-24-2025-02-58-53-4477-PM.png)

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